Pig Sty Alley

soupsoup: Underwriters prop up Facebook stock to prevent it from tanking on IPO day On the left side, you see the “bids” that are in the market for the stock. Those are the offers to buy. On the right you see the “asks”, which are asking prices by sellers. Note that next to each bid or ask there’s a “size” which is the size of the offer to buy or sell. Note two things: At the top of the left column, you see lots of bids at $38.00 on various trading platforms. (The BATS exchange, Arca, etc.). What’s more, the size of those bids are HUGE. Hundreds of thousands of shares compared to relatively tiny asks and bids everywhere else. Should be interesting to see if they’ll still be there to save $FB on Monday.

soupsoup:

Underwriters prop up Facebook stock to prevent it from tanking on IPO day

On the left side, you see the “bids” that are in the market for the stock. Those are the offers to buy. On the right you see the “asks”, which are asking prices by sellers. Note that next to each bid or ask there’s a “size” which is the size of the offer to buy or sell. Note two things: At the top of the left column, you see lots of bids at $38.00 on various trading platforms. (The BATS exchange, Arca, etc.). What’s more, the size of those bids are HUGE. Hundreds of thousands of shares compared to relatively tiny asks and bids everywhere else.

Should be interesting to see if they’ll still be there to save $FB on Monday.

Facebook’s business model

Facebook makes about 1/10th of Google’s revenues even though they have 2x the pageviews. Some estimates put Google’s search revenues per pageviews at 100-200x Facebook’s.

…The bad news is that, if there is one consistent theme in both online and offline advertising, it’s that ads work dramatically better when consumers have purchasing intent. Google makes the vast majority of their revenues when people search for something to buy or hire. They don’t have to stoke demand – they simply harvest it. When people use Facebook, they are generally socializing with friends. You can put billboards all over a park, and maybe sometimes you’ll happen to convert people from non-purchasing to purchasing intents. But you end up with a cluttered park, and not very effective advertising.

(via Chris Dixon)

Excellent

(Source: courtenaybird, via emergentfutures)